This is an article from the BBC website today re Deep Fried Mars bars:
"Chocolate manufacturing giant Mars has distanced itself from the famous deep-fried Mars bar by seeking a disclaimer.
The Carron Fish Bar in Stonehaven, in Aberdeenshire, claims to be the birthplace of the recipe almost two decades ago.
Plans to bid for EU protected geographical status were dropped.
Mars has written to the owners saying the product is not authorised or endorsed as it does not fit the company’s promotion of healthy living.
A menu disclaimer is being sought.
A Mars spokesperson said: "We are really flattered that customers of Carron Fish Bar like our product so much that it has now become a flagship product for the store.
"No application for a protected geographical indication has been filed to date.
“Should an application be filed, unfortunately, we wouldn’t be able to support it as deep-frying one of our products would go against our commitment to promoting healthy, active lifestyles.”
The deep-fried Mars bar has become synonymous with negative aspects of the Scottish diet since it was first reported in the Daily Record in 1995.
The newspaper called the phenomena, with its links to Stonehaven, “Scotland’s craziest takeaway” and said “sweet-toothed youngsters are ordering their favourite choc bars deep-fried in batter”.
By 2004, the reputation of the deep-fried Mars bar had travelled the Atlantic and it was mentioned on the Jay Leno Show in the US.
Later that year, UK medical magazine The Lancet published research from two Glasgow-based public health experts who thought the craze could be an urban myth as they had never met anyone who had eaten one.
They surveyed hundreds of fish and chip shops in Scotland to find out if “the delicacy” was available and if people were actually buying them.
It found 66 shops which sold them, 22% of those who had answered the survey."
Mars bars - deep fried or au nature - healthy ? Come on, who do they think they’re trying to kid?